Foster Care Association HK
Hong Kong
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Brand Strategy
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Identity Design
A brave new vision to inspire change in the foster care system. A change that is much needed to create a brighter future for children in foster care.
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Why now?
Foster care in Hong Kong needs our help. With over 4000 children in the system, there are currently only 900 registered families able to provide them with a safe, secure temporary home. Such adverse childhood experiences lead to long term psychological trauma and stress, as children continue to be deprived of a warm loving home environment.
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